Seniors represent a growing market segment, one with their own specific needs and desires for products and services. This generation of seniors is lively and more visually savvy than ever before, and they aren’t interested in the sterotypical quiet retirement. Pritchard Design is ready for this diverse and strong-minded group with design ideas honed for its visual sensibility.
Freedom Village Ad Campaign This 2010 Bronze National Mature Media Award winner is a positioning ad campaign designed to relate the grand size of the location, the residences and the lifestyle. These ads were immediately popular and distinctive, conveying the community’s strengths in a memorable way
in a crowded marketplace.